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Company Branding
Argya Nusa Argiwana
Corporate Rebranding for a Forestry Company Expanding into Agribusiness
Project Overview
Argya Nusa Agriwana underwent a strategic rebranding to support its evolution from a small agribusiness contractor into a growing company operating across agribusiness, forestry, and consulting services. The new identity was created to communicate professionalism, strengthen industry credibility, and reflect the company's ambition for sustainable long-term growth.
Design Philosophy
The identity embraces simplicity and symbolism to achieve both timelessness and versatility. Its curved yet structured form reflects the balance between natural growth and industrial precision—two defining characteristics of the forestry and agribusiness industries. The charcoal and orange palette symbolizes the relationship between earth and energy, while the clean visual system reinforces professionalism, innovation, and a commitment to sustainable development.
Design Aplications
